Firsthand

AI isn’t just about making processes more efficient—it’s a massive opportunity to transform how brands attract, engage, and convert consumers across their entire journey. Our vision is to make AI-powered consumer engagement a core part of every marketing and media strategy, giving companies direct control over their brand, voice, and customer relationships. This spans from how consumers search and discover to how they conduct research on trusted publisher sites, browse products, and make purchase decisions, Brand Agents turn knowledge into action, meeting consumers where they are and guiding them toward conversion.